Hermione De Paula

'Las Venus' S/S 2010

'Las Venus' S/S 2010

'Las Venus' S/S 2010 
'Las Venus' S/S 2010

'Las Venus' S/S 2010


A graduate of St Martins Hermione started her own ready to wear label in 2008 after a succession of internships at luxury fashion labels. Her signature is unusual florals prints with a twist, contrasting delicacy and softness with a strong dynamic edge. 

Hermiones girl has a penchant for quirky design that communicates her felinity, while maintaining a tongue in cheek humour. Her philosophy for life is 'I probably shouldn't, but I will anyway'.